If you post dog videos without #DogLovers, #FunnyDogs, and #DogVideos, you're leaving views on the table. I learned this after my rescue terrier, Pickles, got 10x more engagement just by adding those three hashtags. Here's exactly how to use them to grow your audience.
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- Always include #DogLovers, #FunnyDogs, and #DogVideos—they target three different viewer intents and boost reach.
- Use the 3-3-3 formula: three broad, three niche, three trending/location tags for balanced discovery.
- Limit hashtags per platform: 9-15 on Instagram, 4-6 on TikTok, 3-5 on YouTube Shorts.
- Rotate non-essential tags weekly and track performance to avoid spam filters and find what works.
- Check for banned hashtags before using them to prevent shadowbans and lost reach.
Why These Three Hashtags Are Non-Negotiable
I used to post Pickles' zoomies with generic tags like #dog and #pet. Then I tried adding #DogLovers, #FunnyDogs, and #DogVideos. Within a week, my average views jumped from 200 to 2,300. These tags work because they target three distinct viewer intents: #DogLovers reaches people who simply adore dogs, #FunnyDogs attracts those seeking humor, and #DogVideos captures anyone browsing video content. Together, they cover the emotional, entertainment, and format angles. Without them, your video competes in a vague pool. With them, you land in specific feeds where your ideal viewers are already scrolling.
The 3-3-3 Hashtag Formula That Actually Works
I use a simple 3-3-3 formula: three broad tags (like #DogLovers, #FunnyDogs, #DogVideos), three niche tags (e.g., #TerrierMix, #RescueDog, #DogZoomies), and three trending or location tags (e.g., #DogTok, #NYCDogs, #SummerWithDogs). This mix gives you reach and relevance. On Instagram, I put the broad tags in the first comment to keep the caption clean. On TikTok, I include them directly in the caption. On YouTube Shorts, I add them to the description. Pickles' 'sneezing fit' video used this formula and hit 50k views in 48 hours. The key is to always include the big three, then customize the rest.
How to Avoid Hashtag Shadowbans and Penalties
Using the same hashtags on every post can look spammy. I rotate my niche tags but keep #DogLovers, #FunnyDogs, and #DogVideos consistent. Avoid banned or overly generic tags like #dogsofinstagram (which is fine but saturated) or #followforfollow. Check Instagram's community guidelines for banned tags. Also, don't use more than 30 hashtags on Instagram—I stick to 9-12. On TikTok, 4-6 is plenty. If you use too many, your video may be flagged as spam. I learned this the hard way when one of Pickles' videos got zero reach for a week. Now I test new tags in batches and monitor engagement.
Platform-Specific Tips for Maximum Reach
Each platform treats hashtags differently. On Instagram, hashtags in the first comment still work, but putting them in the caption can boost discoverability. I use 10-15 tags there. On TikTok, hashtags in the caption are indexed, and trending sounds plus #DogVideos can push you to the For You page. I use 4-6 tags. On YouTube Shorts, hashtags in the title and description matter; I include #DogVideos and #FunnyDogs in the title. On Twitter, 1-2 hashtags per tweet is best; I use #DogLovers. Pickles' 'tail chase' video went viral on TikTok with just #FunnyDogs and #DogVideos. Tailor your approach.
Tracking What Works (Without Obsessing)
I check insights weekly, not daily. I look at which hashtags drove the most views and saves. For example, #FunnyDogs consistently brings more shares, while #DogLovers gets more comments. I note this in a simple spreadsheet. After a month, I drop the worst-performing niche tags and double down on the best. This takes 10 minutes a week. Don't stress over every post; focus on trends. Pickles' 'begging for treats' video taught me that #DogVideos works best for longer clips, while #FunnyDogs shines for short, punchy moments. Adjust based on your content style.
Common Mistakes to Avoid with Dog Hashtags
Mistake #1: Using only #DogLovers and ignoring the others. You miss the humor and video-seeking crowds. Mistake #2: Copy-pasting the same block of 30 tags. It looks lazy and can trigger spam filters. Mistake #3: Forgetting to include the big three on every post. I did this once and my views dropped by 60%. Mistake #4: Using irrelevant tags like #CatLovers on a dog video. It confuses the algorithm. Mistake #5: Not checking if a hashtag is banned. I once used #dogsofinstagram and it was fine, but #dogsofinsta was banned. Always verify. Stick to the big three and build around them.
How to Do It, Step by Step
- 1Add the big three to every post
Always include #DogLovers, #FunnyDogs, and #DogVideos in your caption or first comment. These cover emotional, humorous, and video-specific searches. I do this for every single Pickles video, no exceptions. - 2Use the 3-3-3 formula
Combine three broad tags (the big three), three niche tags (breed, activity, or rescue), and three trending/location tags. This balances reach and relevance. For example: #DogLovers #FunnyDogs #DogVideos #RescueDog #TerrierMix #DogZoomies #DogTok #NYCDogs #SummerFun. - 3Adjust count per platform
Instagram: 9-15 tags. TikTok: 4-6 tags. YouTube Shorts: 3-5 tags in title/description. Twitter: 1-2 tags. More isn't better; too many can look spammy. I keep it tight and test. - 4Rotate niche and trending tags
Keep the big three consistent, but swap out the other six tags each week. This prevents hashtag fatigue and lets you discover what resonates. I track performance in a simple note on my phone. - 5Check for banned hashtags
Before using a new tag, search it on the platform. If you see a warning or no recent posts, avoid it. Banned tags can shadowban your video. I learned this after a week of zero views on a cute clip. - 6Review insights weekly
Every Sunday, check which hashtags drove views, likes, and shares. Drop the worst, keep the best. This takes 10 minutes and has doubled my engagement over two months.
The big three hashtags aren't just tags—they're your ticket to three different audiences who are already looking for exactly what you post.
Frequently Asked Questions
How many hashtags should I use for dog videos?
It depends on the platform: 9-15 on Instagram, 4-6 on TikTok, and 3-5 on YouTube Shorts. Always include #DogLovers, #FunnyDogs, and #DogVideos, then fill the rest with niche and trending tags.
Are #DogLovers, #FunnyDogs, and #DogVideos still effective in 2025?
Yes, they remain highly effective because they target large, active communities. I've seen consistent growth using them, with some videos hitting 50k views. Just avoid overusing them without other relevant tags.
Can I get shadowbanned for using too many hashtags?
Yes, using more than 30 on Instagram or spamming the same set repeatedly can trigger spam filters. Stick to the recommended counts and rotate your tags to stay safe.
Should I put hashtags in the caption or comments?
On Instagram, both work, but captions can improve discoverability. On TikTok and YouTube, put them in the caption or description. I use captions for the big three and put extra tags in the first comment on Instagram.
What are some good niche hashtags for dog videos?
Try breed-specific tags like #TerrierMix, activity tags like #DogZoomies, or rescue tags like #AdoptDontShop. These help you reach smaller, more engaged audiences.


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